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Frequently Asked Questions


The team at Motivforce have become renowned in the Loyalty Marketing industry for creating award-winning programs that drive results for our clients around the world. We have listed some common questions below, however we would welcome the chance to discuss your plans with you in more detail so please contact us.

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Frequently Asked Questions


The team at Motivforce have become renowned in the Loyalty Marketing industry for creating award-winning programs that drive results for our clients around the world. We have listed some common questions below, however we would welcome the chance to discuss your plans with you in more detail so please contact us.

The team at Motivforce have become renowned in the Loyalty Marketing industry for creating award-winning loyalty programs that drive results for our clients around the world. We have listed some common questions below, however we would welcome the chance to answer any further questions you have in more detail and discuss your plans so please contact us.


+ Is a loyalty program right for my business?

Every supplier or retailer nowadays seems to offer a loyalty marketing program. It’s not surprising that with such a proliferation of loyalty schemes in the B2C and B2B sectors, you can easily be convinced that launching your own program will be a panacea for all the challenges facing your business.

However, loyalty programs, like all of the marketing weapons that a business has at its disposal, are only highly effective under certain conditions and more effective for certain products and services. Read more to see if a loyalty program is right for your business

+ What is the best way to increase participation in a loyalty program?

In loyalty and incentive programs we often focus on the concept of the ‘threshold of engagement’. This is a critical concept as it defines the point at which the program participant has earned sufficient equity in a program where they switch their behavior status from being enrolled or a member to being an active participant. Read more here to increase participation in your loyalty program...

+ How can I justify a Loyalty program to my company stakeholders?

Internal misalignment often begins with a lack of a strategic vision, while clarity starts with a clear sales, marketing and loyalty strategy. Developing a cohesive strategy educates the entire company on the expectations. A clear and complete vision of the program will pre-empt a “let’s-slash-the-loyalty-budget” attitude. Educating company stakeholders is an ongoing process. Like anything else, if they don’t understand its value, you are not going to get their buy-in. Read more to justify a loyalty program to your stakeholders..

+ How do I set Reward Point values in a loyalty program?

Have you ever wondered why points are used in a loyalty program?

The answer is that all loyalty programs need a currency that can be applied to various types of participant behaviours, selling or purchasing activity. However, that currency also needs to link to your business objectives. The use of points meets these criteria. A value can be assigned to the number of points given for an activity; and an actual monetary value (dollars, pounds, cents) can be assigned to each point. Read more to see how to set point values..

+ Should I incentivise individuals or teams?

Most loyalty marketers focus on rewarding customer or business partner behaviour. Yet, there is another important side to the loyalty coin and that is recognizing the performance of employees. There is a so-called profit chain that links employee motivation and behaviour with customer loyalty. We have witnessed an important shift when it comes to employee recognition programs; the focus is no longer on incentivizing individual employees, but on rewarding the performance of teams. Read more here to see whether you should incentivise teams or individuals..

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Contact us


Contact us


 

how can we help you?

Contact us to find out how Motivforce can help find new ways to motivate, reward and engage customers, employees and sales channel in line with your business objectives.

Together with our Boston based partner HMI Performance Incentives, we are your global loyalty and incentive solution provider. Combined in our alliance in loyalty excellence, we are proud to operate and execute a number of award winning global programs. By having offices in strategic global hubs, we are able to offer specialised local support and suppliers to global programs as well as manage localised programs backed with our global technology and resources.

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Locations


Locations


 

motivforce offices

Motivforce has wholly owned offices around the world in London, Cyprus, New Delhi, Singapore, Hong Kong, Shanghai, Sydney, and Fort Lauderdale. Our partner in loyalty excellence, HMI, operates in the USA, Canada and continental Europe.

 
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LONDON, UK

17 Hanover Square
Mayfair, London W1S 1BN
United Kingdom
Telephone +44 (0)207 016 7748

 

Florida, USA

2050 NW 34th Avenue
Coconut Creek FL 33066
USA
Telephone +1 (954) 224 4191


 

Anapolis, Brazil

Avenida E, Quadra 20, Lote 14
JK Nova
Anapolis, Goias, Brasil 75114070
Telephone +55 (0) 6231421064

 

Sydney, Australia

Level 14, 
309 Kent Street
Sydney, NSW, Australia 2000
Telephone  +61 (0)2 9994 8047


 

Brussels, Belgium

Av. Saint Pancrace 20,
1950 Kraainem,
Belgium
Telephone +32 (0) 2725 0365

 

New Delhi, India

Level 15, Eros Corporate Towers
Nehru Place New Delhi 110019
India
Telephone +91 1166155303


 

shanghai, China

Room 1508
No. 1378 Lujiabang Road
Shanghai, China 200011
Telephone +86 137 6113 6178

 

Hong Kong

Unit 2403, Tung Wai Commercial Building
109-111 Gloucester Road
Wanchai, Hong Kong
Telephone:
+86 137 6113 6178


 

sINGAPORE

20 Cecil Street
#14-01 Equity Plaza
Singapore 049705

Telephone +65 6438 8885

 

Melbourne, Australia

6, Level 14, 330 Collins Street
330 Collins Street
Melbourne, VIC 3000 Australia
Telephone +61 (0) 2 8216 0963


 

HMI PErformance incentives

Motivforce Marketing and Incentives (MMI), together with our Boston based partner HMI, is your global loyalty and incentive solution provider.

Together we are proud to operate and execute a number of award winning global programs. By having offices in strategic global hubs, we are able to offer specialised local support and reward suppliers to global programs, as well as manage localised programs backed with our global technology and resources.

Through our strong partnership, your international or local incentive program has the backing of our global experts who know just what it takes to ensure your program succeeds in both the local and international marketplace.