Strengthening our Leadership: Welcoming Paul Haynes as Global Commercial Director

Motivforce is excited to announce the next step in our leadership growth journey as we continue expanding our global capabilities and impact. We are pleased to welcome Paul Haynes as our new Global Commercial Director.

Paul brings a proven track record of leading global sales operations and building strategic partnerships with mid-market and enterprise companies worldwide. With extensive experience helping clients achieve measurable business results, Paul is the ideal leader to guide Motivforce’s global commercial strategy.

In this new role, Paul will focus on delivering measurable business impact for our clients by shaping go-to-market strategies, optimizing engagement, and strengthening partnerships worldwide. He will also play a central role in expanding and strengthening our partner ecosystem, ensuring Motivforce continues to deliver innovative solutions and greater value globally.

This appointment is a key milestone in Motivforce’s broader organizational optimization initiative, which is our program to sharpen execution, expand leadership depth, and position the company for the next era of growth in the incentive and loyalty industry.

We are delighted to welcome Paul to our leadership team and look forward to the expertise, energy, and vision he brings to Motivforce—and to the clients and partners we serve around the world.

— Lincoln Smith, CEO