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Loyalty Program Design


Motivforce is the only global agency pushing the boundaries of B2B loyalty by fusing research and development, strategic design, e-learning, technology, gamification, rewards and incentive travel to create compellingly different programs.

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Loyalty Program Design


Motivforce is the only global agency pushing the boundaries of B2B loyalty by fusing research and development, strategic design, e-learning, technology, gamification, rewards and incentive travel to create compellingly different programs.

 

LOYALTY PROGRAM DESIGN

Motivforce is the only global agency pushing the boundaries of B2B loyalty programs by fusing research and development, strategic design, e-learning, technology, gamification, rewards and incentive travel to create compellingly different programs.


THE MOTIVFORCE METHODOLOGY

Design, deploy, promote and evaluate your loyalty or incentive solution to deliver exceptional results

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MAP

We examine all relevant aspects of your business, your challenges, objectives and your product and service

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MATERIALISE

We work with you to design a loyalty, performance or incentive solution to meet your business and marketing needs

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MANAGE

Our expert team implements the solution and supports it through proactive account management

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MONITOR

We monitor and analyse the performance of your loyalty, performance or incentive solution to ensure KPI targets are reached


LOYALTY PROGRAM DESIGN & STRATEGY

Creating the solution

All too often companies rush to launch a loyalty program without thinking through their objectives. Or they merely copy what their competitors are doing. Not so, at Motivforce. We work closely with our clients to get them thinking about their objectives – we identify the behaviours our clients would like to affect among their channel sales, what the ‘picture of success’ should look like; then we work back from that to creatively design the right B2B loyalty program that will deliver the right outcomes. Whether it is a SPIFF or an all encompassing loyalty and incentive program.

 
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REWARDs and FulfilLment 

Providing desirable rewards

We also manage the rewards fulfillment process in-house. Participants can redeem their loyalty program points for a range of options, depending on each client’s budget. This includes Motivforce’s extensive online merchandise catalogue, or our MMI branded Mastercard gift cards.

 
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INCENTIVE TRAVEL, meeting and events

The ultimate incentive reward

Our people are passionate about business travel and have run bespoke corporate incentive travel trips on 6 of the 7 continents. They are expert incentive travel planners. From an exclusive silver service lunch on the Great Wall of China to the F1 in Singapore to a trip involving five African countries in one day. They are passionate experts in planning and arranging exclusive corporate incentive travel programs and experiential rewards to suit most budgets.

 

E-LEARNING, TECHNOLOGY & GAMIFICATION

Increasing knowledge through gamification techniques

Our programs use multiple media channels, bespoke designed portals, mobile communications and business friendly applications. Customised e-learning modules are created and published by our in-house R&D specialists for each client’s program to drive channel partners’ educational behaviour. We fuse online learning with inventive gamification techniques and social loyalty to generate even greater results.

 
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RESEARCH & DEVELOPMENT

Behavioural Research and engagement

Our PhD experts are constantly researching loyalty behaviour to develop the next generation of B2B programs. Our R&D team is particularly skilled in designing e-learning tools and techniques to drive channel partner engagement, build their product knowledge and selling skills. Our research demonstrates the direct correlation between channel partner participants’ knowledge and selling efficacy, meaning our programs generate impressive business results for our clients.

 

BESPOKE ANALYTICS

Big data, motivational triggers and Analytics

Everyone talks about ‘big data’, but at Motivforce, our high level PhD analytics set us apart, allowing us to understand the connection between individual program participants’ motivational triggers, skills development and sales efficacy. Analytical models and propensity matching enable us to continually evolve programs in real-time, create targeted incentives and bespoke communications to ensure ROI.

 
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Reward Fulfillment


Our experience and world leading loyalty research shows that exciting, non-cash, and money rewards are the biggest motivators when it comes to driving strong performance. Our multi-award winning programs created by Motivforce give your participants a wide ranging choice of non-cash incentives including quality merchandise, travel vouchers, and experiential rewards. We also offer concierge services to provide unique rewards such as tickets to premium events.

Reward Fulfillment


Our experience and world leading loyalty research shows that exciting, non-cash, and money rewards are the biggest motivators when it comes to driving strong performance. Our multi-award winning programs created by Motivforce give your participants a wide ranging choice of non-cash incentives including quality merchandise, travel vouchers, and experiential rewards. We also offer concierge services to provide unique rewards such as tickets to premium events.

Reward Fulfillment

Our experience and world leading loyalty research shows that exciting, non-cash, and money rewards are the biggest motivators when it comes to driving strong performance. Our multi-award winning programs created by Motivforce give your participants a wide ranging choice of non-cash incentives including quality merchandise, travel vouchers, and experiential rewards. We also offer concierge services to provide unique rewards such as tickets to premium events.

Motivforce provides reward catalogues and reward fulfilment in over 130 countries. Focusing on individual and firm based rewards, plus the provision of MasterCard reloadable or gift cards in 10 major currencies.


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Reloadable or single use Mastercard® gift card rewards

Motivforce offer both reloadable and single use gift Mastercard® options in 10 major currencies.

The reloadable cards can be branded with your campaign or company branding allowing your company to remain front of mind when individuals use them.

Both cards can be used worldwide wherever Mastercard® is accepted.

Motivforce offers an extensive range of rewards and localized catalogues, customized
for each client, to ensure participants are engaged and active in the program.


The Rewards Catalogue

Motivforce offers an extensive range of rewards and localised online catalogues, customised for each client and / or region, to ensure participants are engaged and active in the program.

We offer reward fulfillment in 130 countries which include a wide range of merchandise and e-voucher options and can also include business services and merchandise stock.


 
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Concierge Service

Our Concierge team can source and track down any bespoke reward you’re looking for, all designed to offer you the ‘white glove’ service you deserve.

Whether it’s a luxury item, a fantastic weekend away or even tickets to top international sporting and arts events, your personal Concierge assistant will take care of it.

We also offer a business focused Concierge+ service, which is perfect for team-based rewards requiring some level of customisation, such as training, team building and corporate hospitality events.

We are experts in our field and can tailor rewards solutions to fit your business or sales objectives.

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Research and Development


Motivforce R&D, known as the Loyalty Doctors, is our business unit that deploys scientifically-proven insights and methods to push the boundaries of high performance B2B incentive programs. Our mission is to serve our clients by offering a high-end, one-stop shop for thought leadership and dedicated expertise that results in inspiring strategies, prêt-à-porter tools, actionable advice and, most importantly, robust results.

Research and Development


Motivforce R&D, known as the Loyalty Doctors, is our business unit that deploys scientifically-proven insights and methods to push the boundaries of high performance B2B incentive programs. Our mission is to serve our clients by offering a high-end, one-stop shop for thought leadership and dedicated expertise that results in inspiring strategies, prêt-à-porter tools, actionable advice and, most importantly, robust results.

R&D Overview

Motivforce R&D, or as we call them; the Loyalty Doctors, is our business unit that deploys scientifically-proven insights and methods to push the boundaries of high performance B2B loyalty and incentive programs. Our mission is to serve our clients by offering a high-end, one-stop shop for thought leadership and dedicated expertise that results in inspiring strategies, prêt-à-porter tools, actionable advice and, most importantly, robust results.

 
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Deep Dive Data Analytics

Our clients are now catching-up with the need to make more intelligent use of (Big) data and make decisions that are data-driven.

We offer a programmatic approach to extracting insights from program data with a suite of analytic strategies. These allow program managers to diagnose and establish incentive program health, connect program engagement to value, identify program capacity building and growth potential and demonstrate ROI.

Our deep data dives allow you to engineer the motivation of your business partners and use your data in an intelligent way.


Driving Engaging Enablement.

We help program managers drive change through business partner enablement. This is our earning-by-learning strategy. We develop short, structured online learning content that engages business partners through self-directed, relevant learning content. These always include calls to action and assessment questions.

Motivforce R&D provides guidance to learners on their enablement pathways and certification tracks. We identify dynamic performance KPIs, based on these tracks and assist with curriculum development.

We offer enablement analytics related to content and format of training to inform predictions of business partners’ ability to engage with learning and gauge the ROI of enablement.

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Blue skies concept proofing.

There is a strategic imperative to fuel incentive programs with innovative solutions and facilitate their deployment for day-to-day sales practice.

Understanding the loyalty marketing potential of AI-fuelled chatbots, unlocking the value of Augmented and Virtual Reality and online gaming strategies and charting the value of social media for member motivation are examples of how technological innovations are fundamentally changing incentive programs.

We offer thought leadership and client-to-client learning through global client forums and dedicated, on-site workshops and experience events to help you make your program is future-proof.


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Tailoring bespoke solutions

We offer short-term, business problem-focused solutions to clients to address imminent concerns and challenges. We can help you to convincingly build that business case or concierge reporting that C-suite execs depend upon.

We design research tools that capture the satisfaction of your members, as well as feedback on how and what to improve. And for program managers looking to invest in or revamp their program, we offer guidance to unlock business-as-unusual opportunities and develop fresh engagement strategies that make their programs shine and grow to create a wow experience for members.


Some “Idea Tasters” from our R&D experts

Participation in your rewards or loyalty program can be boosted by engaging communications. There are 2 communication strategies with a motivational focus: Promotion focus and prevention focus. Watch this video highlighting 3 easy steps for creating effective program communications to bolster engagement in your program.
With the majority of companies using online learning as a tool to to ensure they keep in sync with industry changes how can they ensure that these learning programs realise learning goals as well as program objectives. This is where Assessment Analytics comes in to play. Watch this short video to learn more.

Most loyalty reward programs group their members into tier status such as Platinum, Gold, Silver and Bronze. These are very broad classifications. Isn't there a better way to profile your members?

Take a look at our Engagement to Value E2V approach.

Innovative loyalty programs leverage the potential of social media to spread information quickly. Social Loyalty is all retweets and pass-alongs with most of us sharing content on social media. With a 600% increase in social media posts expected in 2020, how can loyalty program managers leverage this exponential growth with content worth sharing?

Our expert analysis shows what and when big successful brands post to maximise social sharing.

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Incentive Travel & Events


Our incentive travel team is highly skilled in creating imaginative group travel reward trips. We manage the whole incentive process from destination selection, booking travel and arranging unique activities and excursions through to delegate registration and producing creative collateral for the incentive travel event.

Incentive Travel & Events


Our incentive travel team is highly skilled in creating imaginative group travel reward trips. We manage the whole incentive process from destination selection, booking travel and arranging unique activities and excursions through to delegate registration and producing creative collateral for the incentive travel event.

Why USE Motivforce Events For your incentive travel Program?

At Motivforce we are passionate about travel and have run bespoke incentive travel trips on 6 of the 7 continents. From an exclusive silver service lunch on the Great Wall of China to a trip involving five African countries in one day. We are imaginative event experts in planning and arranging exclusive, unforgettable incentive travel and experiential rewards to suit most budgets.

Incentive Travel Experts

Motivforce is more than Motivation... we are an award winning, dynamic team of highly experienced incentive travel, event production and loyalty marketing professionals who have been helping businesses achieve impressive and award-winning results for the last 20 years.

Exclusive Dinner on USS Missouri - Pearl Harbor

Exclusive Dinner on USS Missouri - Pearl Harbor


We add value to your events

Our team is highly skilled in creating imaginative group incentive travel trips. We manage the whole process from destination selection, booking travel and arranging unique activities and excursions through to delegate registration and producing creative collateral for the event.

Travel - the ultimate incentive

So whether it's driving Ferrari's around Italy, travelling by Tuk Tuks, army jeeps and cyclos in Vietnam’s Ho Chi Minh City; training to be an astronaut at NASA in Florida; or enjoying a private dinner on board USS Missouri "Mighty Mo'' in Pearl Harbor, Motivforce Events will plan, arrange and execute exclusive, unforgettable incentive travel and experiential rewards to suit most budgets.

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  • These 4 days in Oahu have been a non-stop action packed blast! This has been one of the trips of a lifetime for me……I couldn't have imagined doing anything like this. I can’t wait for the next one!
    — Account Manager – Computer Merchants
  • Thanks for organising a great event for us! Thoroughly enjoyed all of it and now have very memorable experiences. I hope I get to go on the next one.
    — General Manager – Financial Systems
  • Thank you all for putting on such a fantastic and unforgettable event! It was great to be able to share so many brilliant experiences with colleagues from other regions I’d never have otherwise met.
    — General Manager - IT Reseller
  • Thanks for organising a great event for us! Everything had been thought of and taken care of. Thoroughly enjoyed all of it and had some very memorable experiences.
    — Channel Executive
  • Wow! What an event! Talk about being spoiled rotten. Thank you so much for all of your hard work in putting it together. Once again you have done an amazing job. I look forward to the next trip.
    — Sales Manager - Distributor
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Motivforce is the only global company of its kind that blends the following ingredients:

1. Stylish ‘white-glove’ incentive travel and event management

Our philosophy is to re-invent the meaning of the ‘bespoke’ event – our clients describe us as passionate, creative and dedicated, whether we are managing a large scale product launch or small bespoke incentive trip.

2. Unrivalled attention to detail and flawless corporate hospitality with the ‘wow‘ factor

We pride ourselves on delivering exceptional personal service backed by extensive product knowledge and unrivalled contacts, with suppliers locally and globally to make your event or incentive travel experience a one-off.

3. Contemporary strategic design and creative services

Our team leads the field in the design and operation of loyalty programs and communications – we work directly with clients throughout the entire design process in order to create a solution that meets your business objectives, then we bring it to life.

4. Leading edge technology and analytics

We use multiple media channels, mobile communications and business friendly applications to engage staff and customer loyalty. We also apply the latest skills, technologies and practices to analyse performance and drive business decisions.

Combined together or separately we can provide an incredible incentive travel trip, study tour or product launch.

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Inspiring Incentives


Motivforce brings together a dedicated incentive travel team as well as an award-winning team of highly experienced specialists in creative loyalty marketing, behavioural motivation and enablement research around the world. 

Inspiring Incentives


Motivforce brings together a dedicated incentive travel team as well as an award-winning team of highly experienced specialists in creative loyalty marketing, behavioural motivation and enablement research around the world. 

More than motivation

Motivforce brings together a dedicated, award-winning team of highly experienced specialists in creative loyalty marketing, behavioural motivation and enablement research, and incentive travel and event production around the world. All of them are ingrained in the very fabric of Motivforce and are not just academic partners. They live and breathe the reward and incentive programs and services we offer.


Lunch on the Great Wall of China

Lunch on the Great Wall of China

Snowmobiling tour

Snowmobiling tour

Once in a lifetime events

The Motivforce events team always aims to match a once in a lifetime experience to the budget for the event.

Whether it be a 5 star lunch on the Great Wall of China, or a hawker dinner in the Botanic Gardens of Ho Chi Minh City.

Our philosophy is to ensure each delegate leaves with a life-long memory that they will associate with the trip and the company that hosted the event.

Team Activities

Whether as a stand alone event or part of a bigger trip, the power of team activities cannot be underestimated.

The camaraderie that is formed after performing tasks or doing an activity together is second to none.

From active team based events to group cooking classes or building bikes to donate to children's charities there are many rewarding options to choose from.

Las Vegas Conference

Las Vegas Conference

Study Tours

Study Tours are becoming a popular way to reward staff and channel partners.

We have helped clients create an educational but also motivational and rewarding trip around the globe.

The trips tend to focus on either educational or specific industry conferences during the day and rewarding and exciting activities outside of the conference agenda.

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Running an Event?


Want to know how incentive travel can drive your business performance or enhance your loyalty program?

Running an Event?


Want to know how incentive travel can drive your business performance or enhance your loyalty program?

Want to know HOW Incentive Travel CAN Drive your business or enhance your loyalty program?

Contact us to find out how Motivforce can develop an enticing and rewarding travel incentive for your business that will drive increased performance in sales staff or channel partners please contact us below.

If you are already thinking of running an event please complete the form below and our Events team will be in touch with you.

Name *
Name
Which region are you based
Already planning an event and want a proposal from Motivforce?
If you already have an event in mind and would like someone from Motivforce to contact you please fill in further details about your proposed event below.
What type of event are you looking to run?
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What is your preferred date or month of travel?
If you have some destiantions in mind for your trip please list them here.
How many delegates will be attending the event?