Viewing entries tagged
Incentive Program

What to Consider Before Launching a Loyalty or Incentive Program

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What to Consider Before Launching a Loyalty or Incentive Program

Loyalty and incentive programs are powerful tools. Used effectively they can generate habitual behavioral loyalty, increase sales revenue, decrease customer churn, increase share of wallet and limit variety-seeking behavior.  Many of these results have been empirically tested in academic research and in award winning case studies.

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How to effectively respond to help desk queries

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How to effectively respond to help desk queries

Motivforce recently undertook a study looking at the most appropriate and effective way to respond to a B2B Loyalty Program participant’s feedback – particularly in the social media environment but with direct implications to contained environments. The results revealed that the most effective response is when help desk employees put themselves in the shoes of the customer before they respond.

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Awards Hat Trick in One Night!

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Awards Hat Trick in One Night!

Motivforce scooped a hat trick of awards in one night on 14th June in recognition of our innovative B2B Celebrity Rewards program with Celebrity Cruises, as well as our success with the Lenovo LEAP channel partner program.

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